S&H Farm Supply Lebanon: Under New Leadership and Ready to Serve You!

Nov. 17 2025 Announcements By Whitney DeVaughn

S&H Farm Supply Lebanon: Under New Leadership and Ready to Serve You!


Big changes are happening at S&H Farm Supply in Lebanon, Missouri, and we couldn’t be more excited to share them with you! Our Lebanon location is now under new management, and we’re committed to delivering the exceptional service and support our community deserves.

We understand that strong leadership is the foundation of a successful business. In the past, we faced challenges—but today, we’re turning the page with a renewed focus on quality, reliability, and customer care. Meet the two individuals who will lead this transformation:


Luke Feeney – General Manager

Luke Feeney is a lifelong resident of the Lebanon area with deep roots in both the automotive and agricultural industries. After building extensive experience in service and sales within the automotive sector, Luke transitioned into agriculture, following in the footsteps of his father. Over the years, he has specialized in sales and held leadership roles at both local and regional levels, driving growth and fostering strong industry relationships.

Luke’s vision for S&H Farm Supply is clear: to create a customer-first environment where trust, expertise, and community values come first. His leadership will ensure that every customer feels confident in choosing S&H for their agricultural needs.


Joe Rich – Service Manager

Joining Luke is Joe Rich, our new Service Manager. Joe brings an impressive 30 years of combined experience as a service manager and technician in the ag industry. His hands-on knowledge and dedication to quality service make him an invaluable asset to our team. Outside of work, Joe enjoys fishing and spending time with his family—values that reflect his commitment to building strong relationships both personally and professionally.

Joe’s goal is simple: to provide dependable, efficient service that keeps your equipment running at its best.


What This Means for You

With Luke and Joe at the helm, S&H Farm Supply Lebanon is stronger than ever. We’re focused on delivering the best products, expert advice, and reliable service to help you succeed in the field. Our promise to you is integrity, professionalism, and a renewed commitment to excellence.

Stop by and meet Luke and Joe—we’d love to shake your hand and show you what the future of S&H Farm Supply looks like.